Onlinemarketing spend February – March 2008

Judging solely on my own sites and projects the onlinemarketing spend seems to be growing quite a lot, at least for such tiny publishers as myself. Last days the average adsense CPC on our german virtuelle Tiere site has been quite a bit over $3, a record for us. The eCPM is also record high on all our sites through most networks we use at the moment. Probably much due to many advertisers doing network wide CPM bids with a very low freq caps.

So this gigantic end of the world economic crisis everyone is talking about is yet to show its face, at least for us :)

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